I’m Genuinely Excited About These New Beauty Releases At Target

I will always be the first to proclaim my love for Target and the retailer’s ability to shell out some legitimately great products at accessible prices, many of them exclusive to the Target name. Given this reliable reputation, it comes as no shock that the company’s latest beauty arrivals are exciting and worth everyone’s immediate attention.

MCoBeauty, an indie beauty brand from Australia that is among the new (and nearly sold-out) launches at Target, has formulated some very convincing and affordable versions of viral goods like Sol de Janeiro’s famous fragrance mists, Drunk Elephant’s Lala Retro Whipped face cream and Charlotte Tilbury’s luxury makeup.

Other thrilling arrivals include TikTok-favorite glossy lip stains, a punchy body care collaboration with Jarritos beverages and effective skin treatments that don’t cost an arm and a leg. Shop all of these and more in the collection below.

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