Reviewers Swear By The Affordable Version Of The Viral Firming Bum Cream

As a beauty product junkie, I can say that the hype behind the Sol de Janeiro Bum Bum Cream is well-warranted. But the Nutrius Brazilian Body Butter Cream, which costs less than half the price, might just give it a run for its money.

The viral Sol de Janeiro cream has earned a cult following for several reasons, including its firming and tightening abilities and ultra-hydrating and smoothing formula. Not to mention, the luxurious cream boasts a lingering tropical scent that instantly makes you think of a Caribbean getaway. There’s only one caveat — its $48 retail price.

Unless dishing out nearly $50 a jar is no big deal for you, the viral firming cream may be a luxury product you treat yourself to occasionally. However, no rule says you can only dabble in feeling luxurious when your budget allows — especially when so many great affordable body creams exist out there. And according to reviewers, the Nutrius Brazilian Body Butter Cream should be on your radar.

This cream has been getting major buzz for good reason. Beauty lovers insist that the cream has the “perfect texture” and declares that in comparison to Sol De Janeiro, this offering “works even better.” “The price point is amazing,” a reviewer noted. “If you’ve been on the fence about the SDJ lotion because of the price, I recommend giving this a try.”

The cream comes in three scents: Coco Bliss, Berry Bliss and Botanical Bliss. Reviewers are smitten with the smell of Coco Bliss in particular, with one Walmart shopper calling it “similar” to Sol de Janeiro’s summery Cheirosa 62 scent.

Coco Bliss is formulated with cupuacu butter, guarana extract and coconut oil, which all work respectively to maintain skin elasticity and energize and deeply nourish the skin. In addition, this offering is formulated with acai oil, an antioxidant-rich ingredient that helps to lock in moisture. Berry Bliss has cocoa butter, vitamin C and caja to nourish, exfoliate and brighten, while Botanical Bliss is packed with hydrating shea butter, plant squalane and cacay oil.

If you’re ready to cut down your spending and enjoy the unique fragrance you love, you too can experience pure bliss and hydration for under $20 (you can also get two jars for under $29). Or, keep reading to see why so many others are adding the Nutrius Brazilian Body Butter Cream to their routines.

“Love the Bum Bum Cream from Sol De Janeiro, and this was practically the same thing but for a reasonable price. I was pleasantly surprised when the tubs came in because they were much bigger than the small tub from Sol. Overall, I’m so happy with this purchase.” —Abby Valdovinos

“I love this stuff. I wanted the Sol De Janeiro lotion but just couldn’t justify the price tag so I opted to try this. I’m on my second jar and I LOVE IT! The smell is like a caramel and graham cracker combo and it’s non-greasy. I’ll keep buying this as long as it’s available.” —Cici

“This is the best body cream I have ever used. It smells amazing, goes on thick, non-greasy. Just a 10 across the board!!” — KansasGirl1981

“LOVE the smell of this. Super nourishing and makes my skin feel smooth. The scent lasts for a while after application. I also have sensitive skin and this does not bother my skin or make me itchy.” — Jasmine

“This is my second round with Nutrius body butters. My daughter turned me onto it for Christmas about 2 years ago. Best product I have ever tried for my 67 year old skin. I’ll not use anything else” — Roberta Erickson